How to Integrate Reddit into your Marketing Strategy

How to Integrate Reddit into your Marketing Strategy

Reddit is an immensely popular social media site, ranking #10 in the US traffic (according to Alexa). Reddit provides funny, helpful, and [...]

Maximize Your eCommerce Product Pages to Increase Conversions

Maximize Your eCommerce Product Pages to Increase Conversions

If you run an eCommerce business, your product pages are the most valuable pages on your website. When optimized well, your products pages can [...]

Setting Your Website Up for Success: Part 1 of 4

Setting Your Website Up for Success: Part 1 of 4

There is a lot that goes into building a successful website. From the early planning stages through launch, it’s important to follow a process [...]

A Better Way to Increase Instagram Conversions

A Better Way to Increase Instagram Conversions

As social media platforms continue to grow and evolve, the best feature they have added from a marketing standpoint is the ability to advertise on [...]

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

Planning your holiday marketing strategy in the middle of the summer might sound ridiculous, but it is a necessary evil. It is never to early to get [...]

When You Just Know … A Focus on Corporate Culture

When You Just Know … A Focus on Corporate Culture

Over the course of my time in business, I have met with a number of clients during the sales process.  During a recent visit with a prospective [...]

On-boarding a New Employee

On-boarding a New Employee

When on-boarding a new employee or team member it’s always a good idea to plan what you want them to do on their first day. With new developers, that [...]

Creating A HubSpot Workflow in 6 Easy Steps

Creating A HubSpot Workflow in 6 Easy Steps

Creating your first HubSpot workflow can be both exciting and discouraging.  The idea of taking your marketing automation to the next level with [...]

SEO for eCommerce Part 2

SEO for eCommerce Part 2

For my last blog post on SEO for eCommerce, I told a story and gave tips that were made to show the importance of the user experience (UX) and how to [...]

The First Official Amazon Prime Day

The First Official Amazon Prime Day

Today, Wednesday July 15[sup]th[/sup] marks the first official Prime Day, a monstrous online sale on hosted by one of the largest online retailers. [...]

Top 10 SEO for eCommerce Best Practices

Top 10 SEO for eCommerce Best Practices

Managing an eCommerce site is very challenging. Most eCommerce sites have hundreds of pages, covering thousands products that need to be optimized [...]

Moving to a Responsive Website

Moving to a Responsive Website

With Google updating its search algorithm in April 2015 to rank sites based on their appearance and usability on mobile devices, there is no [...]