Wakefly Blog
Top 5 Qualities to Look for in a Digital Agency
It’s very common for businesses to partner with outside vendors like a digital agency to help them complete a variety of business initiatives. The [...]
Not All Paid Ads Are Created Equal
Not all paid ads are created equal. The number of platforms in which you can pay for advertisements seems to be continuously growing. Between Google [...]
7 Ways to Boost Traffic Without a Big Budget
Driving more traffic to your website is one of the most cost effective ways to boost your business. While big corporations spend thousands of dollars [...]
An Overview of Super Bowl LII Through Google Trends
Google Trends recently released a story about Super Bowl LII search trends and I found that it’s quite interesting.To start things off, when I got [...]
How to Select the Best Leading Indicators and KPIs for Digital Marketing
We get this question a lot from our clients, and it usually isn’t an easy one to answer. There is so much data available to us these [...]
5 Things No One Told You About SEO
In this article, we're going to explore the top 5 things that I've come to find most important to know about SEO:1. Speak to the customer, not the [...]
Tracking Clicks for PDF Downloads in 3 Easy Steps
This post was updated Jan. 2018 to reflect the most up-to-date informationMany websites contain important PDF assets, such as white papers or product [...]
What Information Should I be Tracking on my Website?
So you’ve got Google Analytics (GA), maybe even Google Tag Manager (GTM), installed on your site and the analytics are pouring in. This is a great [...]
3 Ideas to Improve User Experience and Organic Ranking
In this follow up article to “Quick Wins: 3 Cost Effective Ways to Market your Business on a Tight Budget”, we’re going to explore three more cheap [...]
Digital Marketing Tools Wakefly Is Thankful For
As we enter the holiday season, we have reflected on all that has happened over the course of the year. We have made new friends and fostered the [...]
Do You Have the Right Content on Your Website?
By now, we all know that content is king. But what we might not know, or maybe what some of us just might be ignoring, is that what really matters is [...]
Quick Wins: 3 Cost Effective Ways to Market your Business on a Tight Budget
Even if you’re operating on a small marketing budget, there are many tactics you can take to improve your website’s organic search engine rankings. [...]