Posted on 11/4/2024 in Launch Announcement
WESTBOROUGH, MA — Wakefly, a leading digital marketing and web development firm, is excited to announce the successful launch of the redesigned Shindaiwa website. The new site, built on the Kentico Xperience 13 platform, delivers a fresh and engaging user experience for Shindaiwa’s diverse customer base, including both industrial and residential users.
Shindaiwa, a subsidiary of ECHO USA, is a recognized leader in the outdoor power equipment industry, providing high-performance tools trusted by professionals and homeowners alike. With a commitment to innovation and quality, Shindaiwa sought a website redesign that would enhance its digital presence, improve navigation, and offer an optimized experience across all devices.
Wakefly’s team worked closely with Shindaiwa to redesign the website from the ground up. The process began with wireframing to ensure a user-friendly navigation structure and continued with responsive design, ensuring the site is optimized for both desktop and mobile devices. Advanced product discovery features, including robust filtering and comparison tools, were incorporated to improve the customer journey.
“We are thrilled to have had the opportunity to collaborate with Shindaiwa on their website redesign,” said Dean Dorazio, CEO at Wakefly. “This project exemplifies our commitment to delivering innovative, user-centric websites that drive business results. The new Shindaiwa website not only strengthens their online presence but also provides a seamless experience for customers across all touchpoints.”
The redesigned Shindaiwa website includes a wealth of new features, including:
- Responsive design optimized for mobile and desktop devices
- Product filtering and comparison tools to enhance product discovery
- Custom search functionality for easier access to technical documentation
- A refreshed, visually appealing layout aligned with Shindaiwa’s updated branding
To explore the new Shindaiwa website and discover the company’s full range of outdoor power equipment, visit https://www.wakefly.com/portfolio/shindaiwa/
About Shindaiwa
Experience the Shindaiwa difference with equipment crafted for dependability and performance. As a global leader in low-emission engines and advanced technology, Shindaiwa oversees every manufacturing step—from raw materials to finished products—to ensure unmatched quality. When you choose Shindaiwa, you’re choosing the trusted, professional-grade reliability of Japanese-engineered equipment built to excel in any task.
About Wakefly
Wakefly is a Boston based online marketing firm focused on custom crafting ROI driven solutions that map to our client’s unique business goals. Born in software development, Wakefly is a full-service web presence management firm that specializes in holistic, data-driven online marketing and boutique web development. Our dedicated teams of established marketing and website professionals function as an extension of our client’s organization and have helped hundreds of clients build successful websites and search engine marketing (SEM) strategies for over 20 years. Wakefly customizes digital marketing programs to maximize our clients’ opportunities in the digital marketplace.
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