Wakefly HappeningsWakefly Launches New Site for TAPS

MARLBOROUGH, MA - TAPS came to Wakefly looking for a partner that had experience with EpiServer. They were migrating from an outdated version of Ektron, which was purchased by Episerver and was no longer going to be supported. TAPS was redesigning their website, as their current site had become difficult to manage. Their website consisted of a lot of content in the form of articles, videos, photos, and events, with multiple levels of categorization. They were looking for a partner to help them organize their content into a more streamlined user experience, as well as build out their Content Management System in a way that would make the content easy to manage and maintain.

The website designs and initial user experience were completed by Noble Mouse. Wakefly created additional wireframes and user flows as needed to ensure optimal user experience throughout the site. Once initial development was completed, Wakefly quickly trained TAPS staff on content entry to enable the TAPS team to create new pages for all of their content, and supported TAPS throughout the page production phase.

To view the site, click here: https://www.taps.org/

About Wakefly

Wakefly is a Boston based online marketing firm focused on custom crafting ROI driven solutions that map to our client’s unique business goals. Born in software development, Wakefly is a full service web presence management firm that specializes in holistic, data-driven online marketing and boutique web development. Our dedicated teams of established marketing and website professionals function as an extension of our client’s organization and have helped hundreds of clients build successful websites and search engine marketing (SEM) strategies for over 14 years. Wakefly customizes digital marketing programs to maximize our clients’ opportunities in the digital marketplace.

About TAPS

The Tragedy Assistance Program for Survivors (TAPS) offers compassionate care to all those grieving the loss of a loved one who died while serving in our Armed Forces or as a result of his or her service. Since 1994, TAPS has provided comfort and hope 24/7 through a national peer support network and connection to grief resources, all at no cost to surviving families and loved ones.

About EpiServer

Episerver connects digital commerce and digital marketing to help organizations create unique digital experiences for their customers, with measurable business results. EPiServer is an innovator in digital marketing and e-commerce solutions through their .NET CMS and e-commerce platform.