Top 10 Reasons to Redesign Your Website

Top 10 Reasons to Redesign Your Website

To redesign or not to redesign - that is the question.How do you know when the time is right to make the investment in your business to redesign your [...]

Search Console Crawl Error Spam – Not Your Typical 404 Error

Search Console Crawl Error Spam – Not Your Typical 404 Error

If you haven’t already noticed, Wakefly.com has recently undergone a redesign. If it isn’t your first time here, welcome back and enjoy our fresh new [...]

The Truth About Metadata

The Truth About Metadata

SEO (Search Engine Optimization) is one of the most well-known and impactful marketing tactics you can use to drive traffic to your site. However, [...]

Why Should You Work with a Digital Marketing Agency?

Why Should You Work with a Digital Marketing Agency?

The Digital Marketing Agency Trust FallSooner or later every company will ask themselves the question: can we do it ourselves? Do we need to hire [...]

Why Wireframes are Important to Website Design – Refreshed for 2017

Why Wireframes are Important to Website Design – Refreshed for 2017

When creating or redesigning a website, most clients want to dive right into the aesthetic design and implementation. They are eager to see the final [...]

Google Tag Manager- 5 Reasons Why You Should Tag Along

Google Tag Manager- 5 Reasons Why You Should Tag Along

Many websites utilize Google Analytics to capture, process, configure, and report on their website traffic and metrics. In 2012, Google launched Tag [...]

How to Avoid Google Chrome’s Not Secure Website Warning

How to Avoid Google Chrome’s Not Secure Website Warning

You may not always notice it when you are visiting a website, but whether the URL begins with HTTP or HTTPS is about to get a lot more important. [...]

Free SEO Grader Tools, A Cautionary Tale

Free SEO Grader Tools, A Cautionary Tale

The state of a website’s SEO health can be difficult to get a handle on. This is especially true for marketers with more tasks than time. There are a [...]

CMS and Marketing Automation: All in One or Best of Breed?

CMS and Marketing Automation: All in One or Best of Breed?

Most digital marketers use CMS and marketing automation tools on a daily basis. Increasingly, these features are being combined into one platform, [...]

6 Times Your Digital Marketing Account Manager Can Be Your Best Friend

6 Times Your Digital Marketing Account Manager Can Be Your Best Friend

OK. Let’s get this out of the way early.I am a Digital Marketing Account Manager. And yes, I am on the sales team. Technically.While being a member [...]

Goal Value: The Most Underloved Metric in Google Analytics

Goal Value: The Most Underloved Metric in Google Analytics

There are many KPIs and metrics available that people use to measure digital marketing success. I consider many of them to be useless in determining [...]

Four Ways to Get the Most Out of Your Agency Partnership

Four Ways to Get the Most Out of Your Agency Partnership

The most successful clients are proactively looking for ways to enable their agency partners to be more efficient and effective. At the end of the [...]