Wakefly Blog
Making Your B2B Sales Funnel More Effective
The world of digital marketing is ever changing, if your company does not evolve with it, you will be left scratching your head when your results do [...]
Using Social Media to Attract and Engage with Your Potential Students
It’s 2016, do you know where your students are?In this new age of technology, traditional marketing techniques don’t fare very well. People have [...]
What to Look Out For in 2016’s Web Design Trends
One of the most important features of any website is clear, easy to use navigation. Every year there are new design fads that clients have heard [...]
Three Tips to Create Ads that Beat Banner Blindness
I overheard an important question the other day, posed by one of my coworkers:When was the last time you actually clicked on a banner ad?As a display [...]
A Beginners Guide to Instagram For Your Business
Instagram has taken the social media world by storm, with growth rates soaring and expected ad revenue of 2.81 billion by 2017. The platform started [...]
How to Develop an Intuitive Site Architecture: Part 2 of 3
In part one of the series, we got to know your target audience by refining personas, but in this segment of the series we will talk about defining [...]
Content Marketing for Small Business
Each year, companies spend millions of dollars on content marketing with two goals in mind: Attract a larger percentage of their targeted market [...]
5 Indirect Benefits You Should Receive From Your Digital Marketing Agency
There are many reasons to contract a marketing agency. Regardless of your specific reasons, there are direct benefits that are addressed when you [...]
Making An Impact On Facebook: Paying To Play
The days of organic reach on Facebook are long gone and hard to find. Today, you can only reach 1-2% of your community organically now if you’re [...]
Siloing Your Content to Increase Conversions
There isn’t much out there on the vast internet when it comes to silo-ing your content, save for one great article that I found that went very in [...]
How to Develop an Intuitive Site Architecture: Part 1 of 3
I have been working with websites for the better half of my career, and one of the things I hear most often from other website professionals is that [...]
Kentico CMS Features that will Enhance the Usability of your Website
Content Management Systems (CMS), by definition, are designed to manage the content of your website. They provide a user-friendly interface that will [...]